KSP Home Solutions

@ksp_homesolutions, a company that designs and remodels your dream home. KSP specializes in providing a process side by side with their clients, understanding their day – to day needs and transforming these ideas into their dream home with practical, organized and beautiful solutions. KSP prioritizes their client´s necessities creating a personalized service and providing them with the most quality and innovative home solutions.

We wanted to express all these values for KSP´S branding. We took the idea of describing the process from zero to a great home environment from a line that traces the letter K and highlights all the branches KSP works on.

With this line, we also communicate their passion for home renovations since it looks very similar to an architectural plan. This isotype communicates professionalism, elegance and creativity.

We combined the isotype with the font: Good Times Regular, a geometrical, friendly and modern font that shows their passion for homes, architecture and professionalism. The font is bold which shows steadiness in the company.

Finally, we used as KSP´s main colors: blue and orange. It was crucial for us to design a trustworthy brand, therefore we used the color blue to demonstrate professionalism and accountability. We combined it with orange to give it a ¨Florida¨ touch and combine it with a more friendly and creative color.